Seductive Web Copy
And the Power to Easily Tap Into Your Visitor’s True Desires, and Turn Each One into an Obedient Pooch Willing to Sit, Stay and Pull Out a Credit and Purchase at Your Recommendation?
Each word your visitor reads is a direct reading of you.
Read that again.
When Founder, Jim Morris, came to the Internet brand spanking new in 2001, he, like many others, thought the World was Flat — wooops, sorry, wrong story.
He, like many others thought the purpose of a website was to simply have a nice graphical presentation of one’s site, much like a brochure you hand out to clients that visit the office.
After producing his first million dollars in revenues by 2006, it was clearly evident to him that a brochure type site gets treated just like a brochure and ends up in most circulars (your trash can).
Not only was it a type of site (called a Mini-Site) that ignited Mr. Morris’s revenues, it was the understanding that in order to have an affect selling website that produces many sales, it needs to be much like a walking talking salesman.
It is not the graphics your visitor is coming to your site for, but the content.
Your words paint pictures.
Your words tell a story of how well you know your subject.
Your words share an image with your visitor as to how well you understand, if at all.
You see, the Master of Search Engine Seduction (M.O.S.E.S.) knows and understands that people go online not to connect and relate to websites and the words on the page and the products that companies represent.
The M.O.S.E.S. understands at the deepest core that people like you and I go online to relate to other people, to others’ stories about a product or a topic or whatever it may be.
When you go online to research and purchase a product of your own, beyond shopping for the best price, I’m certain that you look at a review or two in order to get a feel of whether the product has a good or bad reputation.
The M.O.S.E.S. knows and understands the audience that is being spoken to.
And in fact, each web page communicates almost like a one-on-one conversation much like we are having here.
It is most common that individuals do not end up purchasing the first visit anyways, so it is most critical to make the biggest impact on the visitor to have them make a decision before leaving.
The M.O.S.E.S also understands psychological triggers and how to use them in a fashion that is not offensive but allows the tire kickers to get out of the way and real customers and shoppers to surface.
All of the above combines into the flow of web copy that moves your prospect from the top of one page to the bottom of the page, for an ultimate decision, rather than just having the user clicking around a site.
Even though there is a menu up above, that is merely an illusion. Because if you reflect back on the initial pages of this site, you’ll notice that you were constantly being moved along a path toward progressing you deeper into the site.
While this could have been achieved in one long letter type page, this was camoflauged and masked with a navigation, but having the language lead you through the different areas in an methodical order.
Let me ask you…
Do you hear that sound of slots?
No!
I don’t mean Las Vegas Casino slots.
I mean those profits that come from writing some smoking hot sales page, sales letter, sales email or inviting someone or an entire crowd to experience what you have to offer on your website.
If you haven’t experienced them, then we’ll be making sure to cover in-depth case studies of sales processes that seduce the visitor and bypass most common defenses.
To make sure you never miss an update on new content and the changing wind of Google, click here to sign up for Search Engine Seduction Strategies now.
Or you may move onto the SEO 101 – Fundamentals page now to discover how to take control a Master of Search Engine Seduction (“MOSES”) approaches the initial phase.






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